Overview
A fast-scaling cybersecurity company with over 600 employees partnered with Fruition Consulting to produce their annual company-wide kickoff in Q1 2025. The goal: Align internal teams, strengthen culture, and ignite momentum for the fiscal year, all through an immersive, strategically led experience.
The Challenge
The engagement was formalized just 10 weeks before the event, over the Thanksgiving and Christmas holiday period. Fruition had to manage everything from venue coordination and session planning to vendor sourcing, AV production, and onsite execution, with no room for error.
Fruition's Role
- Full-Service Event Strategy
- Venue, Vendor & AV Management
- Onsite Staffing & Logistics
- Coordination of over 40 group tours and 35 group restaurant reservations
- Registration & Badge Printing
- Post-Event Reporting & Strategic Insights
Event Snapshot
- Event Name: FY26 Company Kickoff
- Attendees: 600+ employees, in-person
- Duration: 4 days
- Room Nights: Over 2700 room nights
- Sessions: 30+ breakout sessions, multiple keynotes, leadership panels, 40 offsite activities, 30 group dinners
- Location: New Orleans, LA
- Fruition Staff Onsite: 4
- Timeline: Planned and executed in 10 weeks
- Event Budget: $2.8M
Key Results
88% Check-In Rate Despite travel challenges for this international group, 88% of the attendees were in attendance.
Offsite Experience = Employee Favorite Carefully curated offsite events to include a team scavenger hunt generated strong engagement and positive feedback.
Post-Event Report Delivered in 10 Days A comprehensive 45-page analysis with ROI insights, attendee feedback, and strategic recommendations.
No Missed Details – Even with Compressed Timing From managing flooded hotel rooms to name badges being delayed in the mail, Fruition ensured continuity without compromising quality.
What Attendees Said:
Feedback Category | Score |
---|---|
Overall Satisfaction | 4.0 / 5 |
Feeling of Connection | 4.2 / 5 |
Would Recommend | 8.1 / 10 |
Breakout Quality | 4.1 / 5 |
Why it worked
- Speed without sacrifice: From kickoff call to closing keynote, Fruition handled every layer of execution.
- Tech-savvy team: Experienced in internal comms, live production, and executive engagement.
- Culture-conscious approach: Curated content, quiet spaces, and wellness touches made everyone feel seen.
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